Bella Babies & Posh Tots
patty cakes has a wonderland of beautiful baby, toddler and children's goods
702 N. Midvale Blvd
If you see a little girl wearing a huge ruffly “pettiskirt” or a little boy sporting Converse kicks with Swarovski skulls and don’t automatically go “Awwwww,” patty cakes might not be for you. But me? I’m in the gushy camp. So I love it here.
“I wanted to provide people in Madison with a big-city shopping experience,” explains owner Lisa Jacome. “So you don’t have to go online for a beautiful crib or custom bedding. You can come here, and I can help. I provide that boutique shopping experience.”
Jacome opened the Hilldale baby, toddler and kids’ clothing and accessories store two years ago after a brief hiatus living in Arizona, where she also opened a patty cakes. The Hilldale space is smartly merchandised with colorful, chic, one-of-a-kind kids’ stuff—like a rainbow of girls’ bows and hair clips, fifty patterns of diaper covers (zebra, stripes), fanciful girls’ clothing, camo and sports-themed boys’ clothes and
gorgeous cribs and bedding. The space is also peppered with photos of her own children (she has three boys and a girl with husband Jason) donning the adorable duds.
The shop can also customize virtually anything for shoppers—diaper bags, bedding, clothing—with monogramming and “blinging out” items with crystals, in Jacome’s words.
“It’s such an exciting time for someone when they’re having a baby. If you have a vision of what you want, I can make it happen.”
Clockwise from top left
A baby’s rear end never looked so appealing swathed in these ultra-hip diaper covers. Pick camo, zebra, rainbow—whatever print you like. $18
TAKE A BOW
Jacome makes virtually all of these hair items herself—from the bows to the tulle poufs. Shoppers can of course request custom colors and patterns, too. $2–$18.50
The boutique’s pettiskirts look like a little girl’s fantasy—and parents will get a kick out of them, too. You can pick your own color combo to match a party theme. $80
Converse sneakers get the royal treatment when they’re sparkled up with Swarovski crystals. The designs are hand-studded and shoppers can pick any design or color. Jacome says the pink sneaks studded with clear crystals is the most popular. $90
These cheeky girls’ and boys’ onesies and leggings look like tube socks—and are perfect for newborn boys’ memory books, says Jacome. “There’s not a lot of cute boy stuff for photos out there!” $18.50–$44
Jacome calls these little rompers “bubbles”—and they’re made especially for the boutique. Available in solids or stripes, if your heart doesn’t melt seeing these, there might be something wrong with you. $64
Shayna Miller is associate and style editor of Madison Magazine.
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