A Houseful of Style at Odana Antiques
The vintage emporium is a treasure trove worth exploring
Odana Antiques displays items similarly to how they could be used in a home so shoppers can get the full effect. See more images from the shop in the slideshow below.
PHOTO BY MARTHA BUSSE
I admit it: I had never stepped foot in Odana Antiques before. And that was my loss, as when I recently explored this 30,000-square-foot showroom filled with 107 antiques vendors, my mind was blown. Instead of musty, dusty porcelain dolls and crystal glassware, I found midcentury modern furnishings, recycled/upcycled décor and even curious, one-of-a-kind pieces, like a fortune-teller named Delores in a six-foot wood and glass case.
Owner Sue Duncan started the business in 2006. Previously she sold antiques at the Broadway Antique Mall and Middleton Antique Mall. But her passion for collecting started years before that: “My mother has been dragging me to antiques stores since I was old enough to sit in a stroller.”
Her discriminating standards and artful eye are obvious in the curated selection of vendors the mall carries. Dealers come from Wisconsin, Iowa and Illinois and are very involved in the selling process. “We look for experienced professionals who understand the ever-changing antique market and have quality merchandise. More than sixty-five percent of our dealers have been with us from the start.”
Yet, even if what she sells is old, Duncan is always poised toward the future. “We look forward to continuing to grow and embrace new trends over the next ten years.”
6201 Odana Rd.